Communicating your Brand:  How to Construct and Share your Unique Story

 

Session Description:

You have probably heard the statement, “Being unique is better than being perfect”.  This idea has stood the test of time, making unique brands succeed where others fail.  These successful brands win not by having the best product or service, but by creating a brand identity that truly stands out.  In this session, we will discuss the basics of brand building, structuring it for success and how to communicate your brand.

 

 Learning Outcomes:

• Define the challenges of making your brand stand out

• Defining your brand spark and brand promise

• Evaluating your brand touchpoints

• Learn how to tell your brand’s core story

• Learn how to audit your brand for clarity – both in terms of transparency and simplicity.

 

 

Navigating the Human Brain: Perception is Not Always Reality

  

Session Description- Edutainment:

 Everyone loves a shortcut, even your brain. Your brain is designed to conserve energy and work more efficiently.  These little tricks and “rules of thumb” allow us to quickly make judgements and solve problems. But they don’t always work very well.  Join us as we explore a path less traveled, one where perception and reality meet.  We will take a fun trip exploring how your brain is vulnerable to misinformation, first impressions, and shortcuts.  

 

 Learning Outcomes: 

 The good and bad of mental shortcuts

• Learn ways that perception affects our daily lives

• Remove barriers preventing you from seeing incredible opportunities for the future

 

 

 

 

GRITT- "Get Resilient in Tough Times"

5 ways to Increase Mental Toughness

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Session Description:

Resilience is the ability to cope with adversity and to use challenges to forge strength and prosperity. Resilient people are “mentally tough.” Those who are resilient are able to overcome difficult situations and remain cool, calm and collected.  Having resilience does not mean that you don’t struggle, make mistakes, or need to ask for help. Resilient people keep plugging along even when the situation becomes ugly or exhausting. They learn from their mistakes and misfortunes, and they rely on trust and confidence that they will be successful.

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Learning Outcomes

1.   How to teach your brain to do push-ups to enhance mental clarity

2.   Learn to become an optimist to face upcoming challenges to enact positive changes

3.   To overcome difficult situations, you must learn how to master your emotions before they manage you.

4.   Learn how to visualize your success and reward the small wins

5.   Learn how to pick yourself up, as many times as it takes.

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Become a Communication Rockstar with Power, Presence, and the Persuasiveness of a Professional Communicator

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Session Description:

Unforgettable, positive first impressions are a must at any level.  Excellent communications skills are the biggest career and personal investment you can make.  You will learn to communicate more effectively and present your ideas more clearly.  You will become more persuasive in your daily communications and will learn how to express your ideas in ways that gain the attention, support and the respect of others.

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Learning Outcomes

1. Create rapport, build trust and establish your credibility.

2. Demonstrate clear and assertive communication skills

3. Increase the levels of support between members and staff

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From Communication Rockstar to Communication Legend -

The Power of Non-Verbal Communication

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Session Description:

It's not what you say but how you say it. Most businesses spend time and consideration planning organizational culture and building trust and reputation, yet one key area—nonverbal communication—is often neglected.  In an era where vast amounts of information clamor for attention, it’s become even harder to engage and resonate with an already overwhelmed audience. In this presentation, Tim shares techniques, tips and tricks, drawn from the science of nonverbal communication, psychology and the neuroscience of learning. 

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Learning Outcomes

1. Avoid common body language mistakes and learn how to match words with movement to instill trust

2. Use body language to translate gestures into words and strengthen your negotiations 

3. Understand the difference between open and closed body language and how facial expressions play a role in communication

4. Understand the signals that others are sending and how body language can expose deception

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How to Manage your Stress and Emotions to be Productive in Any Situation

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Session Description:

Like it or not, your career depends how people feel about you and whether or not they support you.  One cross word, bad mood or mishandled conflict can damage a relationship deeply.  We will discuss ways to improve yourself and your relationships with others.  You will develop the steady self-control the people respond to and respect.  The discussed techniques will help you live a happier and less stressful life​.

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Learning Outcomes

1. Develop the steady self-control it takes to stand up for your self and deal with conflicts positively

2. Adapt to workplace changes, even those that are tough to swallow

3. Stick with difficult challenges when solutions don't come easily

4. Respond with a level head, even if you're ready to blow up

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Optimizing Organizational Performance Through Employee Engagement

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Session Description:

The term employee engagement relates to the level of an employee's commitment and connection to an organization. Employee engagement has emerged as a critical driver of success in today's competitive marketplace. High levels of engagement promote retention of talent, foster member loyalty and improve organizational performance.  We will discuss the steps and techniques to build a culture of employee engagement to engage your staff and association.

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Learning Outcomes

1. Define the key drivers that create a culture of employee engagement.

2. Recognize, engage and retain high potential members and staff.

3. Demonstrate techniques for sustaining and reenergizing the motivation of your association.

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Getting It All Done: Take Control of Time, Priorities and Deadlines

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Session Description:

This session is for anyone that juggles deadline and multiple demands from staff or members.  Learn organizational skills to help you take control of your time and focus on results, not tasks.  Eliminate time wasters, and establish long-term, healthy, productive habits to maximize your day.  You will learn how to get more accomplishes and with better results.

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Learning Outcomes

1. Discover ways to maximize your efficiency

2. Eliminate mental distractions that slow you down

3. Identify causes of procrastination and increase your concentration and focus

4. Create a work-life balance 

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How to Stand Out from a Crowd and Make a Lasting Impression

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Session Description:

You were born to stand out. There is only one of you. Don’t be a copy, be an original. Making yourself different means you are more likely to have long-term success.  We will discuss how to inspire others, empathize with others, and share with others.  By pulling out your special abilities, you will gain courage and let your light shine for all to see.

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Learning Outcomes

1. Make small changes that will serve as your guiding force to drive your actions and decisions

2. How to maximize your time and devote your energy to important priorities 

3. Increase your brain's neuroplasticity and improve your memory, language and concentration 

4. Define the evolution and importance of professional identity and positioning

5. Use non-verbals to establish a strong presence

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The Neuroscience of Creativity - Creating a Thriving Culture that Boosts Innovation, Collaboration and Learning

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Session Description:

Happy people tend to be more creative and productive at work. They can see the big picture, generate more creative ideas, collaborate and build enduring social connections. In a world where organizations require people to co-create innovative, market-leading solutions, solve increasingly complex problems, and make quick decisions under pressure, harnessing the brain’s creative potential has never been so vital. By focusing on building a positive emotional climate that enables people’s brains to perform at their creative best, organizations can boost creative output, collaboration and learning.

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Learning Outcomes

1. The impact of employee mood and emotions on innovative thinking, decision-making and results

2. The brain on creativity and how to generate more creative and better quality solutions

3. Creating brain-friendly workplaces and learning environments that optimize creativity and team performance.

4. Identify how brain agility and neuroplasticity are attributes that make us more adaptable and resilient in an ever-changing world.

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